Verticals

Three verticals, each with the payout model that fits it

We keep the network focused so that account managers, partners and tracking are set up for how each vertical actually converts.

CPSCost per sale

eCommerce

Pay a fixed amount or a share of each order. Built for direct-to-consumer brands with a product that converts on paid traffic.

  • Order value passed back per sale
  • Funnel events: add to cart, checkout
  • Multiple landing pages per offer
CPLCost per lead

Lead generation

Pay for each qualified lead that meets your criteria. Suited to finance, insurance, home services and education.

  • Leads can be held for review before payout
  • Daily and monthly caps
  • Country targeting per offer
FTDFirst-time deposit

iGaming

Pay when a new player makes a first deposit with a licensed operator. Registrations are tracked as a funnel event.

  • Registration and deposit tracked separately
  • Geo rules enforced on every click
  • Compliance review of every partner
CPS

eCommerce

For brands selling physical or digital products online. The advertiser reports each order with its value, and the partner earns a fixed amount or a percentage. Funnel events such as add to cart and checkout started can be tracked alongside the sale so partners can optimise campaigns earlier in the funnel.

CPL

Lead generation

For services sold through a form, a quote or a call back. A lead counts when it meets the criteria agreed for the offer. Advertisers can hold leads as pending while they validate them, and caps keep volume inside what a sales team can handle.

FTD

iGaming

For licensed sportsbook and casino operators. Registration is tracked as an event and the payout is triggered by the first deposit. We work only with operators licensed for the countries they target, and partners must follow each market's advertising rules, including age and responsible gambling messaging.

Ready to grow on results, not promises?

Tell us what you sell or how you buy traffic. A real person replies within two business days.